Life Updates

Some Recent Updates

In which Lydia shares the latest news, mid-2016.

Topics: Life Updates

September 2016

Last year, I announced that I’d joined a small, amazing journalism company full-time: News Deeply. News Deeply was a beloved client before I joined full-time — and now, once again, the company is a beloved client! I’ve transitioned into being an advisor and consultant for the company, with much love all around.

Love Deeply rockThis heart-shaped rock belongs to Lara Setrakian, the founder of News Deeply, and it truly encapsulates the spirit of the company. This may sound campy, but I actually can’t express how grateful I am for the time that I spent on that team, pursuing my life’s work by developing ND’s user research processes and other elements of their technical media strategy.

I’m continuing to work on some projects for News Deeply, as well as other clients. Here are some areas of specific interest for me right now:

Thought leadership — I’ve built thought leadership in multiple domains, both for myself and for clients

High-quality social networks, interest networks, and expert networks — I’ve worked on a number of social networks intended to create a “higher-quality” experience, stronger connections among members, networks around specific interests, or communities with members at a high level of expertise

Virtual and augmented reality — within these realms I’m excited about emerging social tools, content creation tools, and experiences that change users’ sense of awareness or consciousness

Immersive theatre and participatory design — for more about that, I maintain a Facebook album of experiences I’ve observed and material I’ve written

As always, feel free to drop me a line anytime.

Thrilled to Announce That I’ve Joined News Deeply!

I’m so happy to say that I’ve joined a fantastic journalism company as Director of Strategy & Research.


July 2015

I’m so happy to say that I have joined a small, wonderful journalism company full-time. The company’s name is News Deeply; they’ve been a client since March. It’s been a great match so far, and I look forward to continuing our work together.

I will be Director of Strategy & Research at News Deeply — thereby fusing my passion for media, content, and editorial strategy with user research. I will also be working with our philanthropic partners.

Here is the company’s exciting official description:

News Deeply logoNews Deeply is dedicated to advancing the user experience of complex global issues. Our team of journalists and technologists builds unique, user-centered resources that fuse news, live events, information design, and social participation.

Our inaugural platform, Syria Deeply, is a fusion of journalism and technology created to enhance coverage of the Syrian crisis. In recognition of the project’s innovative approach, Time Magazine called Syria Deeply “The Future of News,” while Fast Company Magazine said “Syria Deeply Outsmarts the News, Redefines Conflict Coverage.” Based on the website’s success, CEO & Founder Lara Setrakian was invited to the White House to brief President Obama on the dynamics of the Syrian conflict. News Deeply won the National Press Foundation’s Excellence in Online Journalism Award in 2013, joining honorees like the Wall Street Journal, the Center for Public Integrity, NPR, and Re/code.

The most recent platform from News Deeply is Water Deeply, which covers California’s record-breaking drought crisis.

In addition to our single-subject information hubs, the News Deeply team ideates and creates custom projects for think tanks, institutions, and private sector partners. News Deeply’s clients and partners include the World Economic Forum, the Rockefeller Foundation, the Baker Institute at Rice University, and Columbia University’s Tow Center for Digital Journalism. The company’s work has been featured on outlets including CNN, NPR, BBC News, the Guardian, and Wired.